INTERVIEW WITH FABRIZIO RENZI, RnB4Culture
Established in 2021, the RnB4Culture Award aims to celebrate the dynamic nature of Italian cultural research, recognizing technological innovation and original approaches within the Humanities.
In this interview recorded by ISSNAF during the 2023 Annual Event at the Embassy of Italy in Washington, Fabrizio Renzi, President and CEO of RnB4Culture, delves into innovative initiatives that integrate advanced technologies with the preservation and promotion of cultural heritage.
RnB4CULTURE AWARD: TECHNOLOGICAL INNOVATIONS IN CULTURAL HERITAGE
Expert figure in the field of tech industry, Mr. Renzi highlights the transformative impact of digital technologies in the cultural sector. AI enhances the management and analysis of cultural data for better conservation. Blockchain ensures secure tracking of artifacts' provenance and ownership, reducing fraud. AR provides immersive and interactive experiences with historical sites and museum exhibits, enriching visitor engagement.
Mr. Renzi underscores the democratizing power of digital technologies in cultural heritage, bridging geographical barriers and enabling global access. This fosters inclusivity and broadens participation in cultural discourse. He also highlights challenges like the need for interdisciplinary collaboration and supportive policies. Through the RnB4Culture project, Mr. Renzi advocates for joint efforts from technologists, cultural institutions, and policymakers to create sustainable models that integrate technology while respecting cultural contexts.
THE IMPACT OF RnB4Culture
The RnB4Culture project exemplifies how innovative solutions can safeguard our cultural legacy while making it accessible and engaging for future generations. And it is with this objective in sight that RnB4Culture sponsors for the 4° year in a row a ISSNAF YI Award, celebrating the transformative power of technology in preserving and promoting cultural heritage.
For more information about the ISSNAF Awards, visit https://www.issnaf.org/celebrate
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